Who We Are

Founded by a beauty-obsessed creative collective from Toronto, Canada, Voir is a collection of luxury haircare essentials designed to uplift and inspire women around the world with mindful ingredients, captivating artistry, and incredible hair days.

Beautiful hair days inspired by the art of nature.

Inspired by our Canadian roots, the country’s ever-changing seasons serve as the artistic backdrop for our products: the warm glow of the sun, a cleansing rain, the caress of the wind, the cool touch of first snow, an uplifting sunrise, or a serene sunset.
Each product is thoughtfully crafted with recyclable non-aerosol packaging, high-grade botanicals, plant extracts, and exotic oils that instantly transform the look and feel of your hair. Voir products do not contain silicones, parabens, phthalates, sulfates, TEA, artificial colors, or mineral oil and we never test on animals.
We treat our packaging with the same care and attention to detail as the products within them. Embodying elements of nature, each label is hand-painted in-house on artist canvases and then digitally rendered onto our labels to create a true sensory experience that feels like an escape to the Canadian wild.